CSR Department
" Customer Support Representatives (CSRs) must have complete and up to date information when answering customer questions. They need a single point of access to all relevant product information, customer information and information stored in our knowledgebase and CRM applications"
Senior Operations Exec.
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Marketing/Sales Manager
"I would like to know what questions our customers are asking online, what answers we are providing them and, most importantly, I need to know how satisfied our customers are with these answers..."
Marketing Exec.
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Online Banking Customer
"I frequently go online to view my balances and to make bill payments. Repeating the same usual transactions is very easy. But it becomes frustrating very quickly if I try to setup a new transaction I had never done before. Surely they can simply list the steps any dummy can follow, can't they? I know the information is somewhere in the website, but I cannot find it. Simply have to call customer support and hope it is answered quickly..."
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